In the digital age, we are spending more and more time on social media. What makes apps like Facebook, WhatsApp, Instagram, or TikTok so irresistible? And how can we learn to use our phones in a healthier way?
The key lies in our brain: dopamine, a molecule essential for motivation, learning, and addiction, plays a central role in how we interact with technology. The tech industry has learned to exploit these mechanisms to capture our attention and keep us hooked.
This documentary brings together leading neuroscience and psychology researchers from around the world, who analyze how the brain works, observe our behavior, and study our relationship with digital apps. The goal is to understand why we have become slaves to technology and to discover strategies to regain control over our digital habits.